Type
Typography
Tools
Illustrator, InDesign
Year
2025

Type as Metaphor takes one word, hippopotomonstrosesquippedaliophobia, the fear of long words, and answers it four ways with type alone.

The first piece conveys hippopotomonstrosesquippedaliophobia as a Godzilla-like monster. The second uses adjectives describing the feeling of the word, rising from within the pages of a book — the fear that the book contains a long word, so it’s never opened. The third brings the idea down to just letters: a person up on a stage having difficulty saying a long word. The final piece is formatted differently, in a typical essay format for comedic effect — I took the definition of the word and removed all the spacing, so it looks like one continuous word filling a page.